G O A L W I R E

Client: Daytime Media House

Type: Web service

Purpose: Sports marketing

Producer: Houdini, DMH

PROJECT MEMBERS
Mia Arnell
Peter Johansson
Johan Lavenius
Jay Sojdelius

BACKGROUND
DMH wanted to explore the possibilitis for building a generic online sports coverage tool in Flash.

CHALLENGE
The tool had to allow for instant real-time remote updates, via a server, from a reporter watching the game, and present the game data in a clear and cohesive way. Houdini's job was to build the front-end while the client supplied the back-end solution.

RESULT
Houdini designed a flexible, scalable Flash shell according to the client's specs and tied it in with the back-end content server. The result is a neat, compact sports browser that makes following sports results online easy and fun.