Client: SKF

Type: Video

Producer: Houdini

PROJECT MEMBERS
André Gottfridsson

BACKGROUND
To celebrate their 100th anniversary, global Swedish ball-bearings corporation SKF wanted to document their annual Capital Market Day of 2006 on video, for all their shareholders and investors to see.

CHALLENGE
The assignment was largely technical and logistical in nature. Houdini needed a good setup to be able to capture both video and audio in high quality and also allow for maximum flexibility, so we would be able to do justice to all the speakers and their presentations.

RESULTS
Although perhaps not particularly exciting from a presentation perspective, the resulting videos were nevertheless important since they allowed SKF to represent their investor relations event in a manner that was both convenient and trustworthy for investors across the globe.